Sumathi, S. <br/><br/>
Marketing research and consumer behavior  
S. Sumathi and P. Saravanavel 
 - New Delhi  Vikas  2005 
<br/><br/><label>ISBN: </label> Rs. 230.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.83  / SUM