Chunawalla, S A <br/><br/>
Advertising, Sales and Promotion Management 
S A Chunawalla 
 - 2nd rev.ed. 
 - Mumbai    Himalaya Pub. House   2005 
<br/><br/><label>ISBN: </label>81-78667-59-2  Rs.275.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Sales Promotion -- Management
<br/><br/><label>Dewey Class. No.: </label>659.1  / C 559