00426nam a2200145   4500003000900000005001700009008004100026020002900067040001300096082002000109100002200129245005900151260004800210650002200258SEACOMMC20250429114159.0241223b        |||||||| |||| 00| 0 eng d  a81-2591-427-7cRs.175.00  aSEACOMMC  a658.827 bM 825  a Moorthi, Y. L. R1 aBrand Management: The Indian Contextc Y. L. R Moorthi  aNew Delhi b Vikas Publishing House c 2003  a Brands Marketing