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1.
Marketing research and consumer behavior S. Sumathi and P. Saravanavel by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Vikas 2005
Availability: Items available for loan: SEACOM MANAGEMENT COLLEGE (3)Call number: 658.83 SUM, ...

2.
Advertising and promotion an integrated marketing communications perspective George E. Belch and Michael A. Belch by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Tata McGraw-Hill 2006
Availability: Items available for loan: SEACOM MANAGEMENT COLLEGE (1)Call number: 659.1 BEL.

3.
Key Marketing Skills Pete Cheverton, by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: LONDON Book Power 2006
Availability: Items available for loan: SEACOM MANAGEMENT COLLEGE (1)Call number: 658.8 C 512.

4.
International Marketing Management M V Kulkarni, by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Pune Everest Publishing House 2004
Availability: Items available for loan: SEACOM MANAGEMENT COLLEGE (5)Call number: 658.8 K 95, ...

5.
Dictionary of Marketing Terms Peter D. Bennett, by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi NTC Business Books c1998
Availability: Items available for loan: SEACOM MANAGEMENT COLLEGE (1)Call number: 658 B 471.

6.
Strategic Marketing Management : text and cases U. C. Mathur by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi Macmillan 2006
Availability: Items available for loan: SEACOM MANAGEMENT COLLEGE (3)Call number: 658.802 M 432, ...

7.
Marketing Management S.K Sarangi by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Asian Books 2006
Availability: Items available for loan: SEACOM MANAGEMENT COLLEGE (2)Call number: 658.8 S 243, ... Items available for reference: SEACOM MANAGEMENT COLLEGE: Not for loan (1)Call number: 658.8 S 243.

8.
Services Marketing: the Indian perspective Ravi Shankar by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Excel Books 2002
Availability: Items available for loan: SEACOM MANAGEMENT COLLEGE (5)Call number: 658.83 S 528, ...

9.
Marketing Research S.L. Gupta by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Excel Books 2003
Availability: Items available for loan: SEACOM MANAGEMENT COLLEGE (1)Call number: 658.83 G 977.

10.
Marketing Management : A Relationship Marketing Perspective Cranfield School of Management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Macmillan 2000
Availability: Items available for loan: SEACOM MANAGEMENT COLLEGE (3)Call number: 658.8 C 891, ...

11.
Brand Management: The Indian Context Y. L. R Moorthi by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Vikas Publishing House 2003
Availability: Items available for loan: SEACOM MANAGEMENT COLLEGE (6)Call number: 658.827 M 825, ...

12.
Marketing in India text and cases S Neelamegham by
Edition: 3rd rev.ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Vikas Publishing House 2000
Availability: Items available for loan: SEACOM MANAGEMENT COLLEGE (6)Call number: 658.8954 N 378, ...

13.
Marketing Principles and Practice S.A. Chunawalla by
Edition: 2nd rev.ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai Himalaya Publishing House 2006
Availability: Items available for loan: SEACOM MANAGEMENT COLLEGE (3)Call number: 658.8 C 559, ...

14.
Tourism Marketing a Collaborative Approach Alan Fyall, Brian Garrod by Series: Aspects of Tourism,18
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Kolkata Viva-Books 2006
Availability: Items available for loan: SEACOM MANAGEMENT COLLEGE (3)Call number: 338.48 F 997, ...

15.
Marketing Management / Debraj Datta & Mahua Datta by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi Varinda Publications 2005
Availability: Items available for loan: SEACOM MANAGEMENT COLLEGE (2)Call number: 658.8 D 234, ... Items available for reference: SEACOM MANAGEMENT COLLEGE: Not for loan (1)Call number: 658.8 D 234.

16.
Principles of Marketing / P. Ravilochanan by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi Vrinda publication c 2008
Availability: Items available for loan: SEACOM MANAGEMENT COLLEGE (4)Call number: 658.83 R 256, ... Items available for reference: SEACOM MANAGEMENT COLLEGE: Not for loan (1)Call number: 658.83 R 256.

17.
Marketing Management: Indian Cases Gupta, Prachi; et al by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chennai Pearson 2023
Availability: Items available for loan: SEACOM MANAGEMENT COLLEGE (1)Call number: 658.8 GUP. Items available for reference: SEACOM MANAGEMENT COLLEGE: Not for loan (1)Call number: 658.8 GUP. Not available: SEACOM MANAGEMENT COLLEGE: Checked out (1).

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